When it comes to SEO, it is surely a really faced paced scenario that you need to keep up with constantly. This is also one of the reasons that people that own small businesses get really intimidated As it does take some time to understand and learn, and finally when you do try to implement it, something new comes along that has to be learned as well. But don’t worry here we have for you the top 10 most important SEO tips you need to know in 2020.
Here we share some of the most important SEO tips for your website
#1- Remove things that slow down your website:
A few years ago, one could easily move away with a site that takes time to load. A lot of people with related to it that it actually used to take a minute or two to be able to view the site. But that is just not a very good experience for anyone. When your website is taking time to load it can eventually discourage people from visiting the website.
So make sure that you do remove all of the unnecessary elements that are slowing your website down. If by any chance you are a WordPress user deactivate plugins that you don’t require and also remove elements from the sidebar so that your website is faster to load and you get more traffic. You can check this post for detailed information.
#2- Content remains the king ALWAYS:
Good content is extremely important when you are trying to attract customers. With the help of helpful and relevant content, you are going to draw a number of users. Remember that in 2018 if you still don’t have a plan to bring more value to the information you provide, you are certainly going to lose an enormous amount of traffic.
Focus well on providing valuable and informative content that is fresh. Also, make sure you understand the needs of the users, rather concentrating on what you want to write about. Keep in mind that your focus should be first on humans that are the consumers and then one should worry about the SEO.
#3- Do a good Keyword Research:
We need to focus and understand the words and phrases that people are actually going to search or when they will be looking for answers that you can provide. You need to have a primary keyword and also a set of related keywords that will be secondary. Make sure that the intent behind all of the phrases and terms should be the same so that the required content can serve it. When this is done, you have a primary and secondary set of keywords that are going to boost our optimization efforts. Check here Best Keyword Research Tools.
#4- Remember to promote high-quality content:
Keep in mind that you can’t just market your content once and be done with it. Every content that you post on your website does need a constant promotion so that it remains fresh and reaches more and more readers as well as influencers. For a good content promotion, you must keep updating the old pages with new information. Also, try to use infographics as it tends to improve the page engagement aspect.
#5- Examine the SERP:
You need to do some SERP analysis, by this we mean to make a search query on Google and see what results you are delivered and from that point try to figure out what according to the search engine are relevant to the keyword searches. You need to find out:
- The intent of the search.
- Type of content required.
- Other missing pieces that might be there.
If you are able to get answers to all of these points and are able to understand the requirement of a searcher and what none is able to serve, you might be able to fill the gaps and take a better ranking position.
#6- Build backlinks:
Even today backlinks are a huge part of the Google algorithm. The main reason behind Google giving more priority to the sites with more backlinks is because they are aware that only good content is going to be shared. And the best way that you can receive backlinks is by creating really nice credible content.
#7- Use the right keywords in your images:
Make sure to use the right keywords in images: One of the most important SEO tips is to use the correct keywords in your image names and should also have text with it. It is obvious that Google does give importance to images. So you must have Keywords in images as when a user is searching for a particular image it leads them to your website.
#8- Never forget Readability check:
Of course, we all are humans and tend to make mistakes, but these little errors can become a hindrance when it comes to the prominence in the search results. Yes, you may hire an editor who can review your work and make proper corrections, but you will have to pay more for it and sometimes the option is not feasible. So with a fresh mind try to read your blog yourself, try to notice any kind of grammatical mistakes, punctuation errors. Some of the popular Online Grammar and Punctuation Checker Tools tools can help you with this work as well and will help you find and correct additional matters like complex sentences and voices that you might not notice. Generally, an article should not have a readability score of less than 70.
#9- Encourage other sites to link you:
We all are aware of the inbound links when it comes to SEO rankings. A person invests so much of their time and energy into creating a single post, when you are linking to other reliable sites you are going to find out that automatically more people are bound to link your posts as well. This is a great way of an effective link building.
#10- Understand the importance of Meta descriptions:
This is one of the points that is usually neglected by most people. A well made meta description is the first part that people see on the search page. So have a unique meta description and title tag for maximum clicks on your post.
So hopefully the above 10 Most Important SEO Tips You Need to Know in 2018 will help you in creating great content and eventually increase your revenue. If you have any question, please let me know in the comments section.